Your new digital design partner

An international agency catering to all things digital – we strategise, design & develop digital solutions for your business or startup.

discover

For Companies

From discovery & strategy, to UX design and development, we support your project from start to finish and beyond.

I AM A COMPANY

For Design Teams

Your new development partner; our team of experienced developers integrate closely with your team to realise your design vision.

I AM A DESIGN TEAM

Pop Trading Company

We migrated POP's Magento 2 website to Shopify, adopting their clean, minimal branding and utilising the amazing photography and videography on hand. In addition to the new website, we synced their accounting software, online catalogue, and in-store Point of Sale system.

Xena

The market is calling out for diversity in tech and Xena is listening. Instance helped Xena realise goal of becoming a prominent, mission driven business dedicated to the advancement of girls and women in technology.

Fix je Privacy

Fix je Privacy is a movement for internet freedom in the Netherlands focusing on freedom of communication and privacy. We helped their team build a website, tools & tips for young people to learn and understand their privacy and rights on the internet.

Introdans

Introdans is an iconic dance studio based in Arnhem, known throughout Netherlands and Europe. We took their fresh new design and conducted UX surveys, created Profiles, Stories and Journeys before wireframing the new structure and flows. We then brought all our ideas and research to life with a web design to match.

Sungevity

We leveraged multiple APIs to build a web app, Sungevity Dakscan, that scans your roof and gives an estimate on installation capability and cost. We then coupled the Dakscan with multiple other conversion tools, as well as analytics, and integrated these systems into their chosen CRM.

Your new digital design partner

An international agency catering to all things digital – we strategise, design & develop digital solutions for your business or startup.

I AM A COMPANY I AM A DESIGN TEAM

instance is a digital creative agency that builds close working partnerships. We collaborate with and support your team to ensure your product is beautiful, achieves your goals, and helps grow your business.

About Instance

What we do

Instance is a digital creative agency that builds close working partnerships. We collaborate with and support your team to ensure your product is beautiful, achieves your goals, and helps grow your business.

Digital Strategy

Collaborative research, planning & discovery

Graphic, Web UI/UX Design

Full service design agency

Web & App Development

Industry leading web & app development

e-commerce

We do the hard work for you

Strategy - it all starts with a plan

Discovery, Research and Digital Strategy, the vital first steps. We get to know your business, industry & market and dig into the nitty-gritty of what makes you tick. Through collaborative research, workshops and consultation we determine the best way to strategically meet the goals of your company.

With our information architecture established, we use user personas & user journeys to begin to build a digital strategy and framework for your project that we will continue to iterate throughout production.

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Strategy

We are digital problem solvers

We design digital products to help your team achieve its goals through a collaborative design process that builds upon a solid digital strategy. We start to solve the design challenges of your project through moodboards, sketching, wireframes and interactive prototyping to build a comprehensive design plan.

Building upon these prototypes while working closely with your team, we execute a design layer that brings your product to life. All our design solutions are research and data driven, produced with scaling in mind, and are consistent/integrated across all aspects of your greater marketing strategy.

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Design

Industry leading web development

Our experienced development team will analyse the requirements of your project and choose the most appropriate solution for its specific set of development challenges. Our builds are scalable by nature and produced with the long term in mind, anticipating future feature requirements and decisions.

Whether your product is a single page application, headless, managed with a CMS,  integrates a CRM or involves big data with multiple interfaces, our team has the knowledge to take it on and make sure it thrives.

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Development

E-commerce: we do the hard work for you

We understand the challenges of setting up, maintaining and scaling e-commerce in 2022. Whether it’s strategy, marketing or custom theme development, we’ll guide you through each step of the process so you can concentrate on what you’re good at; growing your online business.

Certified Shopify partners with 10 years combined experience, we are also well versed in the integration of Point of Sale systems, seamless accounting software connections, and the migration from one platform to another.

 

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E-commerce

Featured work

We work with various systems across a range of devices and always choose the most suitable platform for each project's unique needs. Below is a curated sneak peak of completed and ongoing projects.

Design Thinkers Academy

Analytics, Marketing, SEO, Strategy

A long term and ongoing partner, we built Design Thinkers Academy a custom design & theme for their network of websites, featuring a custom calendar for admins to build courses plans, controls for varied calendar displays, as well as a custom banner builder and signup pathway.

Introdans

Design, Strategy, UX Design, Web Development

Introdans is an iconic dance studio based in Arnhem, known throughout Netherlands and Europe. They came to us with their design partner Alleburen to realise their new website based on their new brandbook. We took their fresh new design and conducted UX surveys, created Profiles, Stories and Journeys before wireframing the new structure and flows. We then brought all our ideas and research to life with a web design to match.

Pop Trading Company

Design, Strategy, Web Development

We migrated their Magento 2 website to Shopify and built a custom theme, adopting their existing clean and minimal design and utilising the amazing photography and videography on hand. In addition to the new website, we synced their accounting software to Shopify, reducing time needed for both day-to-day and quarterly reporting, and integrated their online system with their Point of Sale system in store.

Sungevity

Analytics, SEO, Strategy, Web Development

We leveraged multiple APIs to build a web app, the Sungevity Roofscan, that scans your roof and gives an estimate on installation capability and cost. We then coupled the Roofscan with multiple other conversion tools, as well as analytics, and integrated these systems into their chosen CRM.

Studio 3AM

Strategy, Web Development

Studio 3AM are one of our long term graphic design partners. A Sydney based design studio, they realise designs for the likes of Sony, Bose and TEDX. We built their new 2021 website with a component driven approach for flexible layouts and effective reuse of features, giving the power to the 3AM team to control their website and showcase their work as they need.

Fix je Privacy

Strategy, Web Development

We helped Fix je Privacy build a tool for young people to learn and understand their privacy and rights on the internet. We were tasked with building a platform that support a large amount of content that could be easily searched, discovered and displayed to a wide audience. Content, Tools & Tips were grouped into Themes to deliver useful content broken down into Steps and filtered by different metrics.

Updates from the blog

Stay up to date with digital design trends, the latest in the world of web development, Instance team news and more in our blog – guest author articles and team journal entries added every month!

Bad UX examples from the past and what we’ve learned from them

Accessibility on the web

Web 3.0 - What's all the fuss about?

Single Page Apps: The future of the web?

HAVE A LOOK IN OUR ARCHIVE

Whether you’re a company looking for a full service digital partner or a design team looking for a development partner, don’t hesitate to reach out!

I am a company I am a design team